If you haven’t heard, live chat on your company’s website is a powerful tool for generating quality leads. Although chances are that if you have a successful business, then you already have live chat capabilities. However, employing a live chat service to manage your company’s live chat can drastically improve the number of leads that follow through to becoming sales. Read on for some powerful statistics that can show you why.
You need employees exclusively for live chat.
The average medium-sized company deals with 1,143 in a month. With a service dedicated to managing your website’s live chat, your business will never miss a lead.
Your live chat requires specialized training.
The most popular time to live chat is between 10 am and 3 pm local time. During this time, more 50% of a company’s chats occur. If you employ a live chat service, a form can be set up for chats that occur after hours. This form can then be filled out with the inquiry of a customer. Your hired live chat representatives are trained to check, respond, and follow-up with these online tickets while also managing real-time live chats. These representatives will make sure that all of your business leads are managed, whether they are in real-time or not.
Your live chat team should be generating big sales.
63% of customers that use a website’s live chat say they are more likely to return to a site to shop again. This is because they see the live chat service as quicker and more efficient than going through a phone tree or tacking down an email and contacting customer support.
Moreover, studies show that 40% of online buyers that have used live chat are more likely to make online purchases at least once a week. In this way, your business’s live chat boosts a sense of positive customer service and increases customer loyalty. A managed live chat service will make sure that this customer rapport is maintained.
Digital LeadSource has the expertise to assist you with maximizing your sales leads and customer retention. Try our free, 30-day Live Chat trial to see how our services can new, quality leads for your business.
